Why Polaroid
Do you want sunglasses that:
  • Look COOL ENOUGH for your friends to want them
    Polaroid makes stunning designer-inspired frames for men and women. Find out which ones suit your face-shape. Your only problem will be choosing just one pair. Though at this price you might not have to.
  • Protect you WELL ENOUGH for your boss to want them
    Polaroid invented glarefree polarization and now we've taken it to the next level by producing lenses with zero distortion and 100% UV protection. Anti-scratch, anti-slip, anti-smash. Feel good, look good. It's all good.
  • Come at a price LOW ENOUGH for you to want them
    Cheaper than a night out. And longer-lasting. A mid-range price for top-range performance. Polaroid polarized sunglasses exceed all international safety standards for UV and offer the best optical quality under the sun.

Can't decide?

Polaroid is the place for you. We couldn't choose either. So we don't think you should have to. Polaroid sunglasses are designed for people who can't shan't won't compromise.

Polaroid invented polarizing lens technology and Polaroid Eyewear remains a market leader in manufacturing high quality polarizing lenses for sun-blocking eyewear.

Polaroid Eyewear has offices in the UK, Switzerland, Italy, Sweden, Netherlands, Russia, Hong Kong and USA, as well as a comprehensive network of distributors around the globe. Our state-of-the-art lens press-polishing facility in the Vale of Leven, Scotland is at the heart of our OEM operation. We make and rigorously test all our lenses in the UK according to international optical and safety standards.

StyleMark is the parent company of Polaroid Eyewear, StyleScience, Riviera Trading and Motive Eyewear. StyleMark is the leading distributor of fashion, sport, and children's sunglasses in America and one of the most successful eyewear companies in the world.